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  • Writer's pictureEmma-Louise Veitch

Video: How the largest pharmaceutical brand in Sweden adapted during the coronavirus pandemic

Updated: Oct 18, 2021

Would you like to know how the largest pharmaceutical brand in Sweden pivoted online, adapted to meet the demands of their customers, and managed 5+ million customer visits during the coronavirus pandemic?

Take a look at my interview with Mikael Lenneryd, CMO at Apoteket AB, as part of eTail Europe’s virtual event ‘Responding to Covid-19 together’.

Please click here for a sneak peak or here for the full interview.


Sneak Peak:

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