Video: How the largest pharmaceutical brand in Sweden adapted during the coronavirus pandemic
- Emma-Louise Veitch
- Jul 1, 2020
- 1 min read
Updated: Oct 18, 2021
Would you like to know how the largest pharmaceutical brand in Sweden pivoted online, adapted to meet the demands of their customers, and managed 5+ million customer visits during the coronavirus pandemic?
Take a look at my interview with Mikael Lenneryd, CMO at Apoteket AB, as part of eTail Europe’s virtual event ‘Responding to Covid-19 together’.
Please click here for a sneak peak or here for the full interview.
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